Test the opportunity before scaling the idea
Use customer understanding and market questions to examine whether a problem is worth solving.
Build a model that can adapt and grow
Connect customers, value, operations, revenue, and funding assumptions in one business view.
Build ventures with evidence, focus, and room to grow
About the Institute
The Institute of Business Startups & Growth is part of WorldImpact. It focuses on professional development in startup development, business growth, business modelling, and fundraising.
The Associate Startup Development Program offers a development pathway for people shaping a new venture or supporting early-stage business growth. Contact the institute for current program information.
Institute of Business Startups & Growth
Shaping the leaders of tomorrow
Why choose us
Four connected startup capabilities
Focus areas of the Associate program
Startup Development
Explore how founders frame problems, validate opportunities, and plan early venture steps.
Business Growth
Consider how a business can develop customers, strengthen operations, and expand responsibly.
Business Modelling
Connect customer segments, value propositions, channels, resources, and revenue assumptions.
Fundraising
Build awareness of funding pathways, investor communication, and preparation of venture information.
Build the next stage of your venture capability
Learn about the Associate Startup Development Program and current enrollment information.
Startups grow by learning what the market will support
Early ventures make decisions with incomplete information. Testing customer problems, documenting business assumptions, understanding costs, and refining an offer can help founders make more considered choices as they build and grow.
The Institute of Business Startups & Growth connects these themes through its Associate Startup Development Program.
Associate Startup Development Program
Professional development pathway
No programs to display.
Move from assumptions to informed business decisions
Develop practical perspective on customer needs, business models, growth, and funding.
Explore available courses
Published courses from the institute catalog
Startup development competency labs
Proposed applied exercises using fictional ventures, customer profiles, and sample assumptions.
AI & Robotics Lab
Hands-on learning with cutting-edge technology.
Startup and growth insights
Educational perspectives from the institute
Testing a customer problem before building the full offer
Explore simple ways to gather evidence about a real need before investing heavily in a solution.
Using a business model to make assumptions visible
A practical look at connecting customers, value, channels, costs, and revenue in one working view.
Preparing a growth plan that matches operating capacity
Consider the people, processes, cash requirements, and customer experience behind a planned expansion.
Institute insight
Testing a customer problem before building the full offer
Explore simple ways to gather evidence about a real need before investing heavily in a solution.
Institute insight
Using a business model to make assumptions visible
A practical look at connecting customers, value, channels, costs, and revenue in one working view.
Institute insight
Preparing a growth plan that matches operating capacity
Consider the people, processes, cash requirements, and customer experience behind a planned expansion.
Develop your startup with a clearer plan
Ask the institute about the Associate Startup Development Program.